The Create Behavior Profile tool takes an incoming data stream and constructs a Behavior Profile from its contents. A Profile can be built using a database, Polygon Files, Rings, Doughnuts Drivetimes, or by using Standard Geographies. Custom Profiles can be built into Profile sets using the Write Behavior Profile Set tool.
Choose a Dataset: Select the Dataset to use. Each dataset has its own Profiles and Profile Sets that are specific to the selected clustering system. These datasets require a current subscription and license. Please contact your Alteryx account representative for more information regarding compatible datasets.
For best results, keep your datasets consistent with each Behavior tool. Choosing "Most Recent Vintage" rather than a specific dataset ensures the most current dataset is used and won't require updating your workflow. You can easily specify the dataset in multiple tools at once through Workflow Dependencies to ensure consistency throughout your workflow.
You can specify the default dataset from User Settings. Go to Options > User Settings > Edit User Settings and click the Dataset Defaults tab.
Select the Mode using the dropdown list:
Takes the incoming Spatial Object and creates a Profile.
Takes the incoming known Geography Key (such as a State or County FIPS code) and creates a Profile using the Spatial Object that corresponds to the Key.
The value from one Profile becomes the base for another Profile.
Summarize: Specify the method to Summarize your data into profiles. Choices include:
Demographic: Select the demographic variable to built the Profile on. Values in this list depend on the dataset chosen. (Household, Adult, Population, etc)
Cluster Code: Select the field from your incoming data stream that contains a Cluster Code assigned to each record.
Count (Optional): Select the Count field from your incoming data stream.
Volumetric (Optional): Select the Volumetric field from your incoming data stream.
Base Count (Optional): Select the Base Count field from your incoming data stream.
Summarize: Specify the method to Summarize your data into profiles. Choices include:
Cluster Code: Select the field from your incoming data stream that contains a Cluster Code assigned to each record.
Count (Optional): Select the Count field from your incoming data stream.
Volumetric (Optional): Select the Volumetric field from your incoming data stream.
Base Count (Optional): Select the Base Count field from your incoming data stream.
Partial BG Codes: Unclassified or Distribute
Click Apply to have the configurations accepted.
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