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Detail Fields Tool

The Behavior Details tool returns detailed field information at the Cluster or Group level specific to the Profile.

Configuration Properties

Choose a Dataset: Select the Dataset to use. Each dataset has its own Profiles and Profile Sets that are specific to the selected clustering system. These datasets require a current subscription and license. Please contact your Alteryx account representative for more information regarding compatible datasets.

For best results, keep your datasets consistent with each Behavior tool. Choosing "Most Recent Vintage" rather than a specific dataset ensures the most current dataset is used and won't require updating your workflow. You can easily specify the dataset in multiple tools at once through Workflow Dependencies to ensure consistency throughout your workflow.

You can specify the default dataset from User Settings. Go to Options > User Settings > Edit User Settings and click the Dataset Defaults tab.

Analyze: Select the data field that represents the Profile to use for analysis.
Using (Optional): Select the data field that represents the Profile to use to compare the Analyze Profile against for the fields selected below.
Show By: Record level of the data. Choices include Cluster or Group. Clusters are rolled into Groups.
Demographic: Classification level the Profile was built with. Choices include Auto-Detect, Household, Person, or Adult, but will vary by vendor.
Select Output Fields: Use the checkboxes to select the desired output fields. The buttons All and Clear can help with multiple selections.
- Use Long Names: When checked, will return field names as they appear below. When left unchecked, shorter less descriptive field names will be used. The table below displays available fields for output.

Field Name	Short Names
Analyze - % Base Count	A_BASE_PER
Analyze - % Count	A_USERS_PER
Analyze - Average Volumetric Value	A_AVG_VOL
Analyze - Base Count	A_BASE
Analyze - Count	A_USERS
Analyze - Index	A_PENI_A_TOT
Analyze - Penetration	A_PEN
Analyze - Total Volumetric Value	A_VOL
Analyze Scaled to Country - Base Count	A_BASE_US
Analyze Scaled to Country - Count	A_USERS_US
Cluster - Description	DESC
Cluster - Global Mosaic Group	UG
Cluster - Index	PEN_IDX
Cluster - Mosaic Group	MF
Cluster - Penetration	CLUSTER_PER
Cluster - Volume Index	VOL_PEN_IDX
Cluster - Volume Penetration	VOL_PEN
Cluster Number	CLUSTER_NUM
Demographic	Demographic
Market Potential - % Count	MKPOT_PER
Market Potential - % Volumetric	MKPOT_VOL_PER
Market Potential - Count	MKPOT
Market Potential - Volumetric	MKPOT_VOL
Using - % Base Count	U_BASE_PER
Using - % Count	U_USERS_PER
Using - Average Volumetric Value	U_AVG_VOL
Using - Base Count	U_BASE
Using - Count	U_USERS
Using - Index	U_PENI_U_TOT
Using - Penetration	U_PEN
Using - Total Volumetric Value	U_VOL
Using Scaled to Country - Base Count	U_BASE_US
Using Scaled to Country - Count	U_USERS_US

Click Apply to have the configurations accepted.