Improving Our Products with Usage Data
Alteryx understands that the enhancements we make to our products are driven by the invaluable use cases demonstrated by our customers. While we recognize that data analytics is a common feature of the products and services we all consume on a regular basis, it is our intention to take measures to limit user-specific information where practicable in the circumstances. Alteryx takes user privacy seriously and we endeavor to provide adequate transparency about how and when we utilize usage data. Alteryx telemetry refers to specific usage events that are automatically logged by Alteryx software before being shared with Alteryx. Alteryx maintains oversight of the data events for which usage data is collected and incorporates customer feedback, industry research, and cross-functional technical when designing event specifications.
Examples of usage data that is collected as part of telemetry include:
- Details relevant to troubleshooting and error resolution, as well as to identify preventative support measures, such as software version number.
- How and when feature sets are used within Alteryx, such as search behavior within a product interface.
- Device data, such as the number of cores.
- Browser interactions, limited to sessions within Analytics Hub, such as mouse clicks.
- Relevant configurations of Alteryx software products, such as Alteryx language preferences.
Alteryx follows best practices and makes every reasonable effort to prevent the collection of metadata about an environment that might be regarded as confidential or proprietary. Alteryx does not collect metadata outside of the Alteryx software product. The input and output data processed within Alteryx is never subject to collection. Meaning that while we are interested in how our customers use Alteryx products, we do not view, collect, or use the data our customers process within our products. Protecting the confidentiality of our customer data is our first priority and we implement our telemetry strategy accordingly.
Collection of Personal Data
- Persistent unique identifier (UID) for each user
- Device hostname
- User email address, provided at signup or through a user registration process
- IP address
Purposes for Processing Personal Data
License Administration and Compliance
Alteryx may use the Personal Data elements listed above, together with other individually identifying information directly provided by a user or the user’s employer, in order to administer licenses to Alteryx’s products (e.g. to log the fulfillment of allocated licenses), and to ensure compliance with the terms of the Alteryx End User License Agreement (“EULA”). Alteryx may also use usage logs that include Personal Data in order to protect and enforce Alteryx’s IP rights, such as by identifying instances of unauthorized product use.
Security; Legal and Regulatory Compliance
Legal Basis for Processing
Personal Data collected through the use of the Alteryx products is processed on the basis of legitimate interests for the purposes outlined above.
Data Controller Obligations